Introducing: The Rainbow Homes Project
At Roamler we believe in creating opportunities for people, wherever you are, in
order for you to live the life you want. With this in mind, we chose to support a
project called: The Rainbow Homes.
About the project
The Rainbow homes project is a program managed by the non-governmental
Rainbow Foundation in India. In partnership with the Dutch based B2B charity,
Net4kids, the Rainbow homes provide comprehensive care to homeless girls on
the streets of India. Although the concept is relatively new, it is cost-effective and
provides these girls a chance at a better life.
How does Roamler make a difference?
For the next three years, Roamler will match and donate 1% of all Roamlers’
earnings, towards the Rainbow homes project. With a minimum commitment of
40,000 euro per year, we will be able to help 47 girls find a home and access to an
education. Furthermore, every additional 830 euros on this amount will be used to
admit one more girl to a Rainbow home.
Why Roamler chose this project
Our aim for taking up a CSR project was not to join the list of socially responsible
companies, but rather to find opportunities that align with our mission to create
opportunities for people. We were intentional in creating a symbolic relationship
between our company and a CSR project. We are proud to have successfully
linked our CSR efforts to one of our core corporate value-sharing opportunities.
The Rainbow foundation works together with Net4kids to provide shelter and
education to more than 370 girls per year. The aim of this project is to extend
opportunities for a better future to the millions of homeless girls living on the
streets of India. Since its inception in 2002, it has reached over 8000 girls, living on
the streets of India.
We decided it was time our company to extend opportunities to less fortunate
communities and contribute towards making the difference in their future.
Starting in 2018 and for the next three years, Roamler will be supporting the
Rainbow home project.