French Croissants

To celebrate France getting on board the Roamler ride, we decided to create a task inspired by something quintessentially French – the croissant! We asked you to take a photo of your local ‘croissant-dealer’ (or bakery) and received an array of submissions which made our mouths water! It’s almost as though you can smell the freshly-baked treats through the screen!

You located dozens of bakeries across the UK – from Brighton to Edinburgh; Swansea to Norwich – while the highest concentration of bakeries visited by you was in and around London.

French croissants map

We were also interested in what comes to mind when you think of France. French food was a popular category, with many of you being keen on more than just the croissants. The cheese, wine and bread were the most common culinary associations.

The task also seemed to recall memories of visits to France for a number of you. Who could forget a trip to Paris – the ‘City of Light’ – seeing the Eiffel Tower, The Louvre and just soaking up the atmosphere on the streets and in the cafés? Or a relaxed holiday in the south of France, made perfect by the beautiful weather and idyllic coastline.

Either way, we’re all very excited to welcome France to the Roamler community. Maybe you’ll even be able to perform some Roamler tasks on your next visit there…
Vive la France!

croissants web large

European Elections

This week it’s time to vote in the European Union (EU) elections. Therefore, we created a task for all Roamlers in the European Union. We were curious about the media attention for the EU Elections in your country and wondered if you were planning to vote yourself. The task was done in 9 countries: France, Belgium, Germany, Poland, Italy, Sweden, United Kingdom, The Netherlands and Spain. A total of exactly 1111 Roamlers completed the task!

In almost every country Roamlers were not quite satisfied with the media attention given to the EU elections. Most of you indicated that there could be more attention in the media and on the streets. Only Roamlers in Germany and Poland believed that there was enough attention. However, all European Roamlers agreed that it was relatively clear which parties are participating in the elections.

The medias that have been used were also quite similar all over Europe; in almost every country posters and billboards on the street were generally used to convince you to vote. Secondly, Roamlers often indicated that they were persuaded to vote via national television. Thirdly, an ad or article in the newspaper were frequently mentioned by you, Roamlers, as well. The efficiency of flyers was a bit different; this wasn’t often mentioned in The Netherlands and France, though in the UK this was the most popular.

photo EU blog - web large

And were there any other sources of information? Here are some examples you have given:
-Voting pass or letter in The Netherlands and Sweden
– People on the street in Germany and Spain
– Ads on trams and buses in Italy and Belgium
– Leaflets through the door in the UK

Now, in which country did the media attention appear to be most effective? Or in other words: Where do the most people vote?
The winner is…
graph-EU-blog big web

Germany!

Mobile History

We all appreciate our modern smartphones but it also seems that a lot of Roamlers enjoy the opportunity to reminisce about their old phones. We asked you to take a trip down memory lane by sharing your mobile history with us, and you responded with some great submissions!

Slide3 (1)

Slide2

Most Roamlers were able to find at least one old phone lying around the house, with many of you showing off quite impressive collections. There were also some interesting creative photos from those of you who haven’t kept your old mobiles.

Nokia was the most common brand in the ‘first mobile phone’ category, although quite a few of you also had a Motorola or a Sony Ericsson. The term ‘brick’ was a popular one in your descriptions of these ‘prehistoric’ phones!

While a small proportion of Roamlers have had internet on their mobiles since the late nineties, the largest group of you (roughly one third) got it between 2008 and 2010. I think we’d all agree it’s a pretty handy tool these days, and as one Roamler said: ‘Thanks for bringing me back! Can’t say I miss using my old phones!’